Year
2022
Overview
Storage360 is a B2B SaaS platform that helps self-storage operators manage and market their facilities more effectively. One of its core internal tools is the Content Management System (CMS), which allows team members to create, update, and publish content across customer-facing websites and digital campaigns.
Industry
B2B SaaS
Service
UI / UX Design
Digital Design
Brand Identity
Duration
4 month
The Challenge
The original CMS was built quickly to support early-stage needs, but as the company scaled, the system became difficult to maintain and use. We needed a scalable, user-friendly CMS that could empower non-technical users, reduce publishing friction, and support ongoing content growth.
Understanding user needs
I started the project by conducting user research and analyzing existing user feedback.
